About unPhiltre

unPhiltre began in the wake of a difficult breakup. Facing heartbreak, our founder, Chiko, was left asking one simple question: Why do we only get taught how to date when we’re already too invested to think clearly? At that point, warning signs are easier to ignore.
Emotions cloud your judgment, and you find yourself making decisions you wouldn’t normally make.

She knew there had to be a better way to navigate relationships before heartbreak. When
she searched for a solution, she couldn’t find what she was looking for, so she decided to
build it herself.

Determined to uncover what makes love last, Chiko immersed herself in academic journals and relationship research. Through this, she identified two key areas: Intentionality (aligning on family, finances, and future goals) and Health (mastering communication and
conflict resolution). Her assumption was simple: if couples asked the right questions about their future and mastered communication, their relationship should work.

She began building a framework around these principles, believing she had found the answer. Yet despite all the research, something felt deeply incomplete. She sensed she was still missing a crucial piece of the puzzle.

Everything changed after a relationship ended unexpectedly. The shock forced her to re-assess her entire approach. She realised she had been focusing on helping people plan a future together, but none of that mattered if the foundation wasn’t right. The most important part of any relationship is who you’re dating and why you’re choosing to be with them.

What use is asking about the future if you’re with the wrong person in the present?

From that realisation came Avoid Getting Played, a book that helps people understand their relationship patterns, make better decisions, and prioritise peace and satisfaction before getting caught up in plans for the future.

With the book as our foundation, unPhiltre exists to help people build satisfying relationships. Through articles and resources, we guide you toward the kind of love where you feel secure, at peace, and truly content with the person you choose to be with. At our core, we stand for you and your happiness, whatever that looks like.